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Blog · The Creator Economy for B2B

What Is Your Authority Actually Worth?

Marcus Sherwin
·
Kleos

In B2B, your reputation arrives before you do.

Buyers are 8x more likely to choose a leader they already see as an expert. Same experience, same track record  the difference is who the market already trusts.

This diagnostic puts a number on where you sit.

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Start the diagnostic →

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Key Takeaways

→ How much revenue your authority is actually influencing

→ Whether your credibility speeds deals up or slows them down

→ How replaceable your authority is right now

→ How close you are to turning visibility into revenue

13 questions. Around two minutes. You'll receive a personalised gap report by email showing where your visibility is converting and where it's leaking.

Not followers. Not vanity. Commercial leverage.

Start the diagnostic →

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Marcus Sherwin Managing Partner Kleos
Marcus Sherwin
Host, NotJustAds · Managing Partner, Kleos

Six years inside LinkedIn. $75M in ad spend managed. $700M in pipeline generated for HP, Expedia, Thomson Reuters and the London Stock Exchange. At Kleos, that operating knowledge is what every client gets  specifically, how buying committees form preferences before the sales conversation starts. The same material I teach on the MBA programme at IE Business School.

Ready to reach your buying committee?

See how Kleos can help your brand become the most trusted voice in your market.

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