Privacy Policy

Who we are

Kleos Global ("Kleos", "we" or "us") is a B2B creator marketing agency. It is the trading name of Marcus Sherwin, a self-employed professional (autónomo) registered in Spain, NIE Y0808964E,

with fiscal address at C/ Camino de los Jardines 7, 28109 Alcobendas, Madrid, Spain. Marcus Sherwin is the data controller for the personal data described below.

Questions about this policy or your data: [email protected].

What we collect

When you contact us through the website. Our contact form asks for your name, email address and LinkedIn profile URL. We use these to reply to you and to understand who we are talking to.

When you visit the website. We use Google Tag Manager, which can load Google Analytics, to see how the site is used (pages visited, rough location, device and browser). We also use the LinkedIn Insight Tag to measure the results of our LinkedIn advertising and to show our ads to people who have visited the site. Both use cookies or similar technology.

When you work with us. If you are a client, a creator we partner with, or a podcast guest, we keep the contact and business details needed to work together: name, email, company, role, LinkedIn profile, contract and payment details, and the content we produce together.

Business contacts. We may hold publicly available professional information (name, job title, company, LinkedIn profile) about people at companies we think could benefit from our services, so we can contact them about our work.

Why we use it, and on what basis

  • Replying to enquiries and B2B outreach: our legitimate interest in running and growing our business. You can object at any time and we will stop.
  • Delivering work for clients, creators and guests: to perform our contract with you, or to take steps before entering one.
  • Analytics and advertising cookies: your consent. You can refuse or withdraw it at any time.
  • Accounting and tax records: to meet our legal obligations.

Google account data

Kleos uses an internal tool that connects to Google accounts owned by Kleos and Marcus Sherwin only. We do not ask clients, website visitors or anyone else to connect their Google account.

With the account owner's permission, the tool accesses:

  • Gmail: to read incoming email, flag what needs a reply, and prepare suggested replies for the account owner to review. The tool never sends email.
  • Google Calendar (read-only): to see upcoming meetings and include them in a daily summary for the account owner.

To provide these features, email content may be processed by Anthropic (the Claude API) to sort messages and write suggested replies, and short summaries are sent to the account owner through Telegram. These providers act on our behalf and do not use the data to train their models. We do not sell Google user data, use it for advertising, or let people read it except where the account owner asks, where it is needed for security, or where the law requires it.

Kleos's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.

You can revoke the tool's access at any time from your Google Account at myaccount.google.com/permissions. Data the tool stores is deleted when it is no longer needed for the features above.

Who we share it with

We do not sell your personal data. We share it only with service providers that help us run the business, under contracts that protect it. These include our website host (Webflow), Google (analytics), LinkedIn (advertising measurement and outreach), Anthropic (AI processing for our email tool), and the email, CRM, data storage and lead-research tools we use day to day. We may also share data when the law requires it.

Some of these providers are based outside the European Economic Area, including in the United States. Where that happens, transfers are covered by the EU Standard Contractual Clauses or the EU-US Data Privacy Framework.

How long we keep it

  • Enquiries and outreach contacts: up to 24 months after our last contact, unless we start working together.
  • Client, creator and guest records: for as long as we work together, then as long as tax and commercial law require (usually up to 6 years).
  • Analytics data: according to the retention settings of Google Analytics and LinkedIn.

Your rights

You can ask us to access, correct or delete your personal data, to restrict or object to how we use it, or to send it to you or another company in a portable format. Where we rely on consent, you can withdraw it at any time. Email [email protected] and we will reply within one month.

If you are unhappy with how we handle your data, you can complain to the Spanish data protection authority, the Agencia Española de Protección de Datos (www.aepd.es).

Changes to this policy

We will update this page if anything changes. The date at the top shows when it was last updated.